Today I want to reveal a special project called Très Rosé that I have finished this week. The branding agency Stories Studio is hosting a Rosé themed design competition where you have to design a label for the wine bottle including a mood board.
I love the color of Rosé wine and somehow it projects a very summery feeling. So, I definitely wanted to include Rosé color into this project. For the accent color, I decided to use a deep red of red grapes. And Rosé wine is made of red grapes contrary to popular belief. I love the combination of those two colors!!! Then I made the lettering out of black ink saying Très Rosé, très in french like très chic but with Rosé. Actually I planned to use the lettering differently but while playing around with it, I really liked it that way. Additionally, I designed a back label where I explained the project a little bit and I made two accompanying flyers with illustrations that I wanted to use on the labels first but then I thought would be too much on the label.
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Product illustrations are not only recognizable and memorable but can also be catchy, funny, or cute. Raise your brand awareness by showing small illustrations that exactly fit your branding.
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